Online Marketing News Blog

June 16, 2015

Content Marketing, Digital Marketing, Email Marketing, Inbound Marketing,

How to Create a Marketing Campaign with Value

The key to learning how to create a marketing campaign is to make sure that you are providing content that attracts the right attention. A successful campaign is done through extensive research, understanding your position in the…

June 15, 2015

Facebook, General, Instagram, Snapchat, , , Twitter

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How to Use Social Media for Events

It’s no secret that social media is an extremely powerful marketing tool. At this point, it’s nearly impossible to imagine an event that hasn’t been promoted at least in part by social media. Whether they attend them…

June 12, 2015

Advertising, Digital Marketing, Google, Search Engine Optimization

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Get the Scoop on the Latest Google AdWords Changes

Google recently announced that a key update has been implemented to AdWords’ My Client Center (MCC). This is great news for PPC campaign managers who oversee multiple accounts and campaigns. Read on to find out more about…

June 10, 2015

Digital Marketing, Inbound Marketing, Industry

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Restaurant Rebranding: Our Recipe for Reimaging Your Eatery

More than just tasty vittles are necessary to build and sustain a healthy following for your restaurant. Successful restaurants know that attracting a regular customer base requires time, effort and an effective strategy. If your eatery’s place…

June 8, 2015

Digital Marketing, General, Instagram, ,

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Influencer Marketing with Instagram: Maximize Your Brand’s Visibility

Harnessing the reach of social media influencers is the latest marketing approach for many companies and brands today. With over 300 million users, Instagram can be one of the most valuable social media marketing assets for your…

June 6, 2015

Digital Marketing, Facebook, , , Twitter

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Build Your Brand: HubSpot’s Social Media Monitoring Tools

Much like a contractor would be armed with an arsenal of tools to build a house, a marketer should have their own stash of social media monitoring tools not only to build their brand from the ground…

June 2, 2015

, , Twitter

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How Social Media Can Help Your Brand: #Callmecaitlyn

On Monday morning at 9:17 a.m., Caitlyn Jenner, formerly known as Bruce Jenner, sent a tweet from her new twitter account. This simple tweet amassed one million followers in just four hours and three minutes, resulting in…

June 2, 2015

Advertising, Digital Marketing, General, Google, , YouTube

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The New Generation of a Long Island Advertising Agency

It’s fair to say that marketing methods have made some fundamental shifts in recent years. One of those shifts has seen businesses focusing more of their efforts on building relationships and engagement and less on paid ad…

June 1, 2015

Advertising, Content Marketing, Digital Marketing, Inbound Marketing, Industry

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Grow Your Customer Base with Brand Positioning

When someone mentions McDonald’s, the image of a Big Mac may immediately pop into your mind. As a result of brand positioning, the core images and messages of the world’s most valuable brands break through the competitive…

May 27, 2015

Advertising, , , YouTube

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Gain Exposure with YouTube Video Advertising

With over one billion views per day, YouTube is one of the most effective social media platforms. With YouTube video advertising, your company or brand has the ability to reach the right audience at the right time. (more…)

Get the Scoop on the Latest Google AdWords Changes

Restaurant Rebranding: Our Recipe for Reimaging Your Eatery

Grow Your Customer Base with Brand Positioning

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