Online Marketing News Blog

December 18, 2015

How to Use Brand Building to Get Ahead of the Competition

Brand building, the process by which a company creates or improves customers’ knowledge and opinions of a brand, is a strategic way for a company to build name recognition, increase consumer confidence and drive sales. It helps…

December 16, 2015

Email Marketing, Lead Generation

How to Write an Email that Actually Gets Read

There are over 100 billion emails sent and received each day, which makes email the most predominant form of communication in today’s world. There are many benefits that come from email marketing, but learning how to write…

December 14, 2015

Responsive Web Design, Web Design

Is Web Design on Your Christmas List This Year?

If you’re a business owner, your Christmas list is probably a bit different from the average person’s. The success of your business is likely on your mind throughout the holidays. An unproductive website can be the Scrooge…

December 11, 2015

Web Design

The Deepest Question: Why Do I Need a Website?

If you’ve ever asked yourself, “Why do I need a website?” you’re not the first or last person to do so. The establishment of an online presence is a big step in the life of any business,…

December 9, 2015

Digital Marketing

What to Consider When Planning Your Marketing Budget

Committing resources to marketing is just the first step on the path to a more profitable business. In planning a marketing budget, your business builds a road map, which establishes goals, strategies and tactics proven to increase…

December 7, 2015

Blogging, Email Marketing, Inbound Marketing,

Why Should I Use HubSpot Inbound Marketing with Fat Guy Media?

HubSpot is an all-in-one marketing software that assists your efforts at each stage of the customer lifecycle. It’s a powerful lead generation and marketing automation system that allows you to do everything from a centralized location in order…

December 4, 2015

Facebook, Instagram, , , Twitter

How to Get More Followers with Social Media Marketing

A strong social media presence can be the key to propelling your business from good to great. Of course, the more followers you have, the larger your reach. If you’re wondering how to get more followers on…

December 2, 2015

Advertising, Digital Marketing, Google, Industry

What is PPC? How Can it Help My Business?

Many of our clients often ask us the following question: what is PPC? In a nutshell, pay-per-click (PPC) is a form of paid online advertising. The goal of pay-per-click advertising is to quickly generate relevant traffic to…

November 30, 2015

, Twitter

Do I Need Twitter for Business?

From Apple to Toyota and all types of brands in between, the Twitter-verse is a center of business activity. In real time, companies broadcast short messages with links, pictures and special offers across this public social network.…

November 27, 2015

LinkedIn, ,

LinkedIn Tips to Launch Your Brand to New Heights

Just about everyone knows that LinkedIn is one of the top social networking sites for professionals. With so many marketing opportunities, both in the realms of personal, professional promotion and social media marketing for businesses, it’s important…

How to Write an Email that Actually Gets Read

Is Web Design on Your Christmas List This Year?

The Deepest Question: Why Do I Need a Website?

What is PPC? How Can it Help My Business?

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