Online Marketing News Blog

January 18, 2016

Meet the Peach App and Prepare to Get Addicted

The Peach App is a new social media messaging app that was launched last week by the co-creator of Vine, Dom Hoffman. It is simply described as “a space for friends,” but it is currently only available…

January 15, 2016

Digital Marketing, Industry

How to Get Positive Company Reviews

Before you go ahead and purchase a product or service, you likely do a bit of research first. You don’t want to eat at a restaurant that has one star on Yelp or buy a sweater that…

January 13, 2016

Digital Marketing, Industry

What is Mobile Marketing and how does it Work?

Today, mobile marketing should no longer just be an afterthought. In fact, 80 percent of Internet users use smartphones to search the web. If you haven’t integrated mobile into your overall marketing strategy yet, then you are…

January 11, 2016

Branding, Rebranding

A Step-by-Step Guide to Improving Your Brand Strategy

Business owners, who devote hour after hour to perfecting every detail of their company’s products or services, sometimes shortchange an increasingly important element of success: brand strategy. If your business’ performance has been stagnant, branding might be…

January 8, 2016

Digital Marketing, Industry

Tips and Tricks on How to Market a New Business

Learning how to market a new business and setting it up for success can be quite challenging. In order to grow any type of business, prospects need to be frequently exposed to your brand. Before you begin…

January 6, 2016

Blogging, Content Marketing, Responsive Web Design, , Video Marketing

2016 Marketing Trends: What to Expect in the New Year

As we begin the year anew, we’d like to take a fresh look at emerging marketing trends for 2016. With more Americans flocking online every day, digital marketing is now a go-to business resource of the future.…

January 4, 2016

Industry, ,

What You Need to Know When Using Social Media for Business

Social media for business and social media for personal use are two very different animals. On your own personal social media accounts, there’s no shame in being a bit vain and showcasing your life. However, when using…

January 1, 2016

Industry,

7 Quick Tips for Handling a Negative Online Business Review

Unlike word-of-mouth reviews of the past, an online business review is visible to anyone with an Internet connection. Today, 90 percent of consumers read online reviews before visiting a business, according to a recent study. Since negative…

December 30, 2015

Facebook, LinkedIn, , , Twitter

Social Media Mistakes Your Business Can Avoid

Social media is a tough marketing tool to master. You can do a million things right, but one mistake can sadly tarnish the shining reputation you’ve built for your brand. Okay, maybe not every little blunder will…

December 28, 2015

Inbound Marketing, Industry,

How to Manage Web Traffic after the Holidays

Just because the holidays are over, doesn’t mean that online shopping has come to a halt. In fact, many companies will see a boost in web traffic because consumers are on the hunt for after-holiday deals and…

How to Get Positive Company Reviews

What is Mobile Marketing and how does it Work?

A Step-by-Step Guide to Improving Your Brand Strategy

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