Online Marketing News Blog

April 13, 2016

Why it’s Time to Reevaluate Your Social Media Strategy

Social media is now a top destination for instant updates on everything from friends to politics to sports. As more businesses are taking advantage of the opportunity to promote there, an outdated social media strategy has become…

April 11, 2016

Digital Marketing, Industry

B2B vs B2C: A Marketing Comparison

When you start a business, it’s critical to understand the differences between marketing to another business and marketing to a customer, also known as B2B vs B2C. Strategies that work with one group are not likely to…

April 8, 2016

Advertising, Email Marketing, Lead Generation, Search Engine Optimization,

How to Promote an Event from Start to Finish

If you’ve never promoted one of your events before, you may be missing a golden opportunity to raise awareness about your organization. By including tactics like social media check-ins or email marketing, it’s possible to make your…

April 6, 2016

Advertising

Local Mobile Advertising Tips for Businesses

Local Mobile Advertising Tips for Businesses Your potential local customer base relies heavily on smartphones to guide their decisions. Google found 91 percent of surveyed smartphone owners use local search to learn business information such as locations,…

April 4, 2016

Digital Marketing, Inbound Marketing,

5 Really Simple ROI Tracking Tips

One of the most important steps in implementing a new marketing campaign is tracking the success of your efforts. You need to know your return on investment (ROI) to make sure you’re making the most of your…

April 1, 2016

Industry, Long Island, Web Design

Long Island Web Design: Stay Competitive in the Local Market

Long Island is a booming business hub. No matter which field you’re in, it’s likely that there are several businesses similar to yours within a 20-minute drive. On Long Island, it’s not enough just to have a…

March 31, 2016

Digital Marketing, Long Island

Fat Guy Media Kicks off Spring of Team Building Games

The Fat Guy Media staff recently began their first series of team building games with a spirited co-ed soccer match. (more…)

March 30, 2016

Blogging, Content Marketing

How to Create Clear, Compelling Website Content Writing

If content is king, compelling website content writing is what keeps him on the throne. But, writing the right way isn’t easy. If you want to produce truly great content, these six core principles will help you…

March 28, 2016

General, Industry, Lead Generation

Prospects Blossom into Sales with Lead Nurturing

Prospects Blossom into Sales with Lead Nurturing Your leads do a lot of thinking when it comes to making purchase decisions. They may not be ready to make a purchase when they first engage with your company,…

March 25, 2016

Digital Marketing, Industry

How to Organize Your Inbound Marketing Budget

While every business is different, one thing remains the same: marketing is a necessity. However, when it comes to marketing, it’s difficult to decide how much money to spend and where to spend it. By creating a…

B2B vs B2C: A Marketing Comparison

Local Mobile Advertising Tips for Businesses

Long Island Web Design: Stay Competitive in the Local Market

Fat Guy Media Kicks off Spring of Team Building Games

How to Create Clear, Compelling Website Content Writing

Prospects Blossom into Sales with Lead Nurturing

How to Organize Your Inbound Marketing Budget

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