Online Marketing News Blog

September 15, 2016

LinkedIn Profile Tips: 6 Publishing Mistakes to Avoid

Publishing long-form posts through LinkedIn is one of the best ways to promote your business to a professional audience. But great marketing is usually preceded by several mistakes. With these LinkedIn profile tips for publishing, you can…

September 13, 2016

Digital Marketing, Search Engine Optimization

Why your Marketing Budget should include Bing Ads

If you are planning to launch an online advertising campaign, excluding one-third of consumers probably wouldn’t be one of your goals. But’s that’s what happens to marketers who choose not to use Bings Ads in combination with…

September 10, 2016

Branding, Content Marketing, Digital Marketing, Inbound Marketing,

Why Taking Risks in Brand Messaging is a Good Bet

It isn’t always better to be safe than sorry when creating brand messaging. Every day businesses attract positive attention to themselves by taking chances. If your social media interaction has fallen flat, edgier content could be the answer…

September 9, 2016

Blogging, Content Marketing, Email Marketing, Inbound Marketing,

Digital Marketing Best Practices for Every Type of Company

If you’re looking to take your company to the next level, perhaps an approach in digital marketing might be right for you. This fairly new innovation has transformed the ways that businesses operate. If you’re looking to…

September 8, 2016

Advertising, ,

How to Maximize ROI with A/B Testing on Facebook

Advertising on Facebook is one of the best ways to harness the power of social media for business. But a lot of hard work goes into creating a Facebook ad, and the best practices for advertising typically…

September 1, 2016

Facebook, General, Industry, ,

How to Use Facebook for Business

Twitter, LinkedIn, Instagram and all the other social media platforms are great, but Facebook remains the most popular. With that being said, learning how to use Facebook for business is one of the easiest ways to build…

An Experts Approach on How to Write a Blog Post

August 31, 2016

BlogBites, Blogging, Lead Generation

An Expert’s Approach on How to Write a Blog Post

One of the biggest goals for inbound marketing involves producing relevant content for your target audience to consume. The most popular way that businesses can do this is through carefully written blog posts. If you aren’t already…

August 29, 2016

Digital Marketing, Email Marketing, Inbound Marketing, Web Design

What is A/B Testing, and how does it Work?

Business owners often wonder why their marketing efforts have proven to be ineffective (or unsuccessful). But they have no idea what the problem is or how they can fix it. Rather than making changes through guesswork, A/B…

August 27, 2016

Advertising, Google

Why You Should Be Advertising with Google AdWords

There’s a reason why “Google it” has entered our universe as the go-to phrase for looking anything up on the internet. It’s how prospective customers come across products, services, and businesses for which they eventually might become…

August 25, 2016

Branding, Instagram,

6 Picture Perfect Tips for Instagram Brand Promotion

Brand promotion on a new social media network can be intimidating at first. It’s very normal to be confused about what is the right strategy for success. Before you start snapping and cropping photos, take a look…

Why your Marketing Budget should include Bing Ads

An Expert’s Approach on How to Write a Blog Post

What is A/B Testing, and how does it Work?

Why You Should Be Advertising with Google AdWords

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