Online Marketing News Blog

May 25, 2018

What is Branding: A Guide for Differentiating your Business

By now, you’ve at least heard of the practice of branding. In fact, you may know how to recognize it and realize its importance, but you may not know what it is or how it’s done. So,…

May 23, 2018

7 Proven Strategies to Increase Social Media Engagement

It can be tough for brands to get results on social media, simply because there is so much content published every minute of the day. In order to get noticed on platforms like Facebook and Twitter, you…

May 21, 2018

General

3 Retail Marketing Tips to Survive the Ecommerce Boom

Product-based businesses have gone largely digital. With the rise of ecommerce, brick and mortar stores must adapt. Use these retail marketing tips to develop a digital presence that attracts customers. (more…)

May 18, 2018

Digital Marketing

Fat Guy Media’s 5 Favorite Online Marketing Articles of 2018

2018 has already been a big year in the history of online marketing. From the Facebook privacy scandal to the rise of brand storytelling, the Fat Guy Media team has had plenty to chew the fat about.…

May 16, 2018

Inbound Marketing

Inbound vs. Outbound Marketing: a Quick Comparison

Any business looking to build their digital presence and attract customers should be familiar with the inbound vs. outbound marketing debate. If you’re not, no worries. We’re about to break it down crystal clear. (more…)

May 14, 2018

Search Engine Optimization

3 SEO Analysis Tools for Successfully Optimizing your Site

Without the proper experience and guidance, search engine optimization can be difficult to master. However, since SEO is so vital to your site’s visibility and awareness, it’s an important skill to get right. In fact, here are…

May 11, 2018

Inbound Marketing

What is a Thank You Page, and why is it Important?

One of the main goals of content marketing is generating leads and nurturing them further into the sales funnel. Thank you pages are a great opportunity to do so. But what is a thank you page, exactly?…

May 9, 2018

Email Marketing

How Email Workflows can Help Automate your Marketing Process

One of the primary goals of most companies’ marketing efforts is the acquisition of strong, qualified leads. However, if prospective customers aren’t ready to buy, these leads may get stuck in your marketing funnel. Therefore, if you’re…

May 7, 2018

Lead Generation

How to Improve Conversion Rates on your Website’s Forms

We’ve all been there before. It can be very frustrating to devote time and resources to building a website form that yields disappointing results. But don’t give up yet, there are a few tips and tricks you…

May 4, 2018

Web Design

What is SSL, and Is it Necessary for your Ecommerce Site?

If you’re an ecommerce company, you should probably be familiar with SSL. What is SSL, you ask? Well, SSL, which stands for “secure sockets layer,” is the backbone of all internet security. It protects customers’ sensitive information…

What is Branding: A Guide for Differentiating your Business

3 Retail Marketing Tips to Survive the Ecommerce Boom

Fat Guy Media’s 5 Favorite Online Marketing Articles of 2018

Inbound vs. Outbound Marketing: a Quick Comparison

3 SEO Analysis Tools for Successfully Optimizing your Site

What is a Thank You Page, and why is it Important?

How Email Workflows can Help Automate your Marketing Process

How to Improve Conversion Rates on your Website’s Forms

What is SSL, and Is it Necessary for your Ecommerce Site?

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