Online Marketing News Blog

August 15, 2018

What’s a Consumer Journey, and What are its Core Components?

In recent years, journey maps have become an integral way for marketers to map out a customer experience. From initial engagement through becoming a long term customer, these maps are used to help understand the needs and…

August 13, 2018

Blogging

Why you don’t want to Make your own Blog

You’ve probably heard all about the benefits of blogging. It may seem like a simple solution to your marketing problems. You might even think you can make your own blog. But, that would be fatal mistake. (more…)

August 10, 2018

3 Notorious Social Media Scandals that Rocked the Internet

Social media scandals are often accompanied by swift and condemning backlash. Sometimes, depending on their severity, they can sink a business’ reputation and even doom the company entirely. Unfortunately though, these days, they are becoming a dime…

August 9, 2018

General

Fat Guy Media at the 2018 Barstool Sports Golf Classic

On Saturday, August 4, 2018, several Fat Guys and friends hopped on a bus to Cape May, New Jersey to compete in the 5th Annual Barstool Sports Golf Classic. Without including too many painstaking details, here’s how…

August 8, 2018

Web Design

The Future of Web Design is Brighter than Ever Before

Since the first website launched in 1991, web development has been an ever-evolving trade. Although it’s come a long way in 27 years, it’s likely we haven’t seen anything yet. If innovations like artificial intelligence and variable…

August 6, 2018

Facebook Business Pages vs. Personal Profiles: What you Need to Know

Almost all of our clients are confused about the difference between Facebook Business Pages and Personal Profiles. And that’s not a dig at our clients! The subtle difference is a strange concept to grasp if you’re not…

August 3, 2018

Google

What is Google Ads, and What are its New Innovative Features?

Since Google launched AdWords in 2000, the internet, businesses, audiences and the way that audiences and businesses interact on the internet have changed drastically. As a way to keep up with these innovations, AdWords has recently undergone…

August 3, 2018

Web Design

Why your Website Needs a Privacy Policy

It’s crucial for all business websites to have a crystal clear privacy policy that details exactly what information you collect from website users. Here’s why. (more…)

August 1, 2018

Social Media Influencers: How to Spot a Fraud

Increasingly, businesses are choosing to work with social media influencers who have the ability to send messages to large, engaged followings in a niche for a nominal fee. Sound almost too good to be true, right? Maybe,…

July 30, 2018

Digital Marketing

4 Nonprofit Marketing Campaigns Done the Right Way

For years, visual storytelling has been the primary method for nonprofits to get their message across. Philanthropic organizations utilize it to communicate their purpose and trigger emotions. Oftentimes, their overarching goal is as simple as raising donations…

What’s a Consumer Journey, and What are its Core Components?

Why you don’t want to Make your own Blog

Fat Guy Media at the 2018 Barstool Sports Golf Classic

The Future of Web Design is Brighter than Ever Before

What is Google Ads, and What are its New Innovative Features?

4 Nonprofit Marketing Campaigns Done the Right Way

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