Online Marketing News Blog

January 11, 2019

How Brand Values Enhance your Company’s Identity and Image

Brand values are a guidepost that are used to direct your company’s business marketing. They help inform content creation in everything from social media marketing to blogging. But, what exactly are these values, how do they work,…

January 9, 2019

Lead Generation

How Lead Generation Marketing Attracts Qualified Prospects

One of the most important parts of running a business is building a base of customers or clients. However, not many businesses even know how. The answer lies in the practice of lead generation marketing. To learn…

January 7, 2019

Hidden Reasons why every Brand needs Social Media Marketing

We’re sure you’ve heard it all before. Social media is an essential inbound marketing tool, because it helps raise brand awareness and boost audience engagement. Sounds pretty good, but is that really all social media marketing does?…

January 4, 2019

Digital Marketing

4 Digital Marketing Solutions you Probably Never Knew About

Sometimes, when it comes to digital marketing and advertising, there tends to be more problems than solutions. Of course, there are plenty of industry-wide tasks and practices, but they don’t always provide the answer you’re looking for.…

January 2, 2019

Web Design

Website Design Trends that will Set the Tone for 2019

Web design is a fast-moving industry in which every year is different than the next. If you don’t pay attention to website design trends, it can be difficult to stay up to speed. Before you begin planning…

December 28, 2018

Digital Marketing

The Best Holiday Digital Advertising Campaigns of 2018

Every year, big brands roll out campaigns and commercials around the holidays to raise awareness and gain new customers. However, some are always better than others. Therefore, now that the holidays have come and gone, we can…

December 26, 2018

Social Media Trends that will Shape Marketing in 2019

Year after year, social media marketing continues to evolve. Today, it has the power to reach 77 percent of Americans. Although there’s no telling exactly what 2019 may bring, these five social media trends are likely to…

December 24, 2018

Digital Marketing

How Popular Brands are Marketing Current Events for Clicks

Today, more people than ever know about popular, current events due to the pervasive, rapid nature of social media. In fact, this has led to brands using pop culture trends and stories to market their products or…

December 21, 2018

Branding

A Local Business’ Guide to Building Brand Recognition

Through the power of branding, companies like Facebook, Apple and Target have become immediately recognizable to consumers. With unrivaled brand recognition, it’s no accident they remain atop the list of the world’s most valuable companies year after…

December 19, 2018

Digital Marketing

3 Embarrassing Marketing Fails that Will Make You Cringe

As hard as companies try to promote themselves, sometimes they err and fall extremely short, to say the least. Occasionally, brands will even create such a mess that they make national headlines because of it. In fact,…

How Brand Values Enhance your Company’s Identity and Image

Website Design Trends that will Set the Tone for 2019

The Best Holiday Digital Advertising Campaigns of 2018

A Local Business’ Guide to Building Brand Recognition

3 Embarrassing Marketing Fails that Will Make You Cringe

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