Online Marketing News Blog

February 8, 2019

3 Website Homepage Design Tips for Savvy Digital Marketing

When it comes to digital marketing, first impressions are everything. For this reason, web design teams often spend a lot of time crafting and fine-tuning a site’s homepage. As your company’s virtual front door, it must entice…

February 6, 2019

Facebook

Facebook Carousel Ads Increase Selling Potential

Facebook carousel ads are one of those features that appear to blend into your social media experience. You probably scrolled through them more than once. They’re all over Facebook these days. With attractive visuals and catchy headlines,…

February 4, 2019

Advertising

Valentine’s Day Advertising Highlights throughout the Years

As we prepare for the most romantic holiday of all, brands churn out ads aimed directly at our heartstrings. Although, since consumers spent $18.2 billion on it in 2017, it’s no surprise that companies are getting so…

February 1, 2019

Inbound Marketing

Experiential Marketing: The Art of Promoting an Experience

Marketing is about more than leads and prospects. It’s about building brand awareness, recognition and loyalty, too. To make this happen, some brands have begun experimenting with experiential marketing, which creates memorable consumer experiences. (more…)

January 28, 2019

The Greatest Super Bowl Social Media Moments of All-Time

When it comes to the Super Bowl, besides the game itself, most people are interested in commercials and viral moments. In fact, last year alone, the Super Bowl generated $385 million in ad revenue. However, since a…

January 25, 2019

Web Design

3 Cool Website Designs that will Inspire your Next Project

It’s not easy coming up with inspiration for a website. While you probably have a few ideas in your head, it can be difficult to figure out exactly what you would like your new site to look…

January 23, 2019

Advertising

How Dynamic Ad Insertion is Bringing Targeted Ads to your TV

It doesn’t matter how many audience insights you gather, you have to be able to use them wisely. For this reason, many marketers create ads to get their message across and reach a wider audience. However, what…

January 21, 2019

Search Engine Optimization

Why an SEO Strategy is Pivotal to Growing Web Traffic

With nearly two billion websites online right now, how can your business’ new site get any attention at all? The answer is an SEO strategy. Companies everywhere use this pivotal piece of the inbound marketing puzzle to…

January 18, 2019

Helpful Instagram Advertising Tips for Succeeding on Social

Businesses marketing on Instagram isn’t new. After all, the platform boasts over a billion monthly active users. However, by and large, these brands’ experiences are limited to simply engaging with followers and posting images. While these tasks…

January 16, 2019

Digital Marketing

Google My Business Posts: A Powerful Online Marketing Tool

One of the first pieces of business marketing advice is to claim your company’s Google My Business account. This powerful free tool can increase your company’s visibility on local search engine results pages. And now, Google My…

3 Website Homepage Design Tips for Savvy Digital Marketing

Valentine’s Day Advertising Highlights throughout the Years

Experiential Marketing: The Art of Promoting an Experience

3 Cool Website Designs that will Inspire your Next Project

How Dynamic Ad Insertion is Bringing Targeted Ads to your TV

Why an SEO Strategy is Pivotal to Growing Web Traffic

Google My Business Posts: A Powerful Online Marketing Tool

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