Online Marketing News Blog

March 11, 2019

How an Integrated Marketing Campaign Appeals to Users

When it comes to promoting your company, you have to position your message where your audience will see it. However, these days, a simple email just won’t cut it. Brands must create unified, cohesive content and messaging…

March 8, 2019

Branding

What NOT to do when Building your Brand Image

Even though it can’t be seen, a brand image is one of your company’s biggest assets. Through careful planning, it can be built and improved like any other part of your branding. But, in order to do…

March 6, 2019

Digital Marketing

The Best St. Patrick’s Day Marketing Campaigns of All-Time

When it comes to holidays, it isn’t uncommon for brands and businesses to use the occasion for promotion or advertising. Therefore, St. Patrick’s Day is no different. Brands everywhere will be trying their luck (of the Irish)…

March 4, 2019

Twitter

More than a Gimmick, Twitter Video is a Marketing Must

Twitter is a tough place for a business to build an audience. With hundreds of thousands of tweets published every minute, it might feel like no one is listening to you at all. But, don’t give up…

February 27, 2019

How Social Media Targeting Helps Brands Hit their Mark

When it comes to a social media marketing strategy, brands aren’t going to get very far if they aren’t targeting the right audience. Luckily, almost every social media platform out there has their own kind of targeting…

February 25, 2019

Digital Marketing

The Best Marketing Podcasts Streaming on the Web Right Now

With podcast listeners at an all-time high, the quality of online radio shows is better than ever. If you are looking for insider tips, industry insight and more, you can’t go wrong with these five best marketing…

February 22, 2019

Web Design

3 of the Most Common Types of Websites on the Internet

In this day and age, there are billions of websites out there all vying for a share of consumers’ clicks. That’s why starting a new website can seem like such a daunting task. However, even though there…

February 20, 2019

Inbound Marketing

Cold Calling is Dead; Long Live Inbound Marketing

It has been slowly happening for years. From New York to California, unannounced phone solicitations have been falling on deaf ears. Once the calling card of a sales professional, cold calls have been dropped from many marketing…

February 18, 2019

Digital Marketing

What is Growth Marketing, and How Does it Provide Results?

In almost any field or industry, growth helps companies survive and succeed. Sure enough, this universal principal is already being incorporated into some brands’ marketing strategies. Besides, how else are businesses going to gain leads and catch…

February 15, 2019

Instagram Story Ads Catch the Eye of a Coveted Demographic

In order to reach Millennials, businesses need to advertise where young people are spending most of their time. Today, more than half of Instagram’s one billion monthly active users are between the ages of 18 and 34.…

How an Integrated Marketing Campaign Appeals to Users

What NOT to do when Building your Brand Image

The Best St. Patrick’s Day Marketing Campaigns of All-Time

The Best Marketing Podcasts Streaming on the Web Right Now

3 of the Most Common Types of Websites on the Internet

Cold Calling is Dead; Long Live Inbound Marketing

What is Growth Marketing, and How Does it Provide Results?

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