Online Marketing News Blog

March 23, 2020

4 Benefits of an ADA Compliant Website

In recent years, web design has made great strides. Websites today have amazing capabilities, like creating accessible web pages that help disabled people access content. For many reasons, an ADA compliant website is not just a charitable…

March 20, 2020

Branding

Exploring the Value that Brand Equity Brings to Your Business

Your brand is a lot more than just a logo. With successful branding, it helps to make your company recognizable and creates a strong foundation for your business. However, the long-term success of branding depends on the…

March 18, 2020

Digital Marketing

What is Nonprofit Marketing, and How Does it Work?

Nonprofit marketing involves using tactics like social media and email marketing to amplify the mission and message of an organization. Since some nonprofit teams these days are small and have tight budgets, it doesn’t always make sense…

March 17, 2020

Advertising

St. Patrick’s Day Ads: Tips to Help you Get Lucky with Customers

Whether your target audience is Irish or not, St. Patrick’s Day is a holiday any business can build an advertising campaign around. From leprechauns to pots of gold, March 17 offers lots of easy options for creating…

March 13, 2020

Web Design

The Essential Elements of a Successful Ecommerce Website

There are more than a few businesses these days that conduct some or all of their sales online. For this reason, it’s extremely important to have an ecommerce website that attracts visitors and converts sales. However, there…

March 11, 2020

Crafting Instagram Bios that Attract Audiences

Instagram bios are important because regardless of if someone is following your account or not, they can view them. The difficult aspect about them, though, is that they have limited space for you to write something in…

March 9, 2020

Search Engine Optimization

What an SEO Agency Really Does and Why you Might Need One

SEO has become a very hot topic in business circles of late. But as popular as it may be, the workings of an SEO agency remain a mystery for many. If you are curious why companies all…

March 6, 2020

Digital Marketing

Why You Need a Digital Marketing Plan

In order for your business to be successful, it’s important to define and monitor your key performance indicators (KPIs) to make sure you stay on track. A digital marketing plan that gives a clear indication of where…

March 4, 2020

Social Media and Political Campaigns: Super Tuesday Edition

In 2020, social media marketing plays a big role in the promotion of just about anything and everything, including political candidates. From Twitter to Facebook to Instagram, those with presidential aspirations have quickly learned that social media…

March 2, 2020

Advertising

Why the Gross New Burger King Ad is Creating Such a Fuss

When it comes to advertising, controversial publicity stunts are a dime a dozen. Most of the time, they either fall flat and generate zero buzz, or create an adverse, negative reaction from followers. In any case, the…

4 Benefits of an ADA Compliant Website

Exploring the Value that Brand Equity Brings to Your Business

What is Nonprofit Marketing, and How Does it Work?

St. Patrick’s Day Ads: Tips to Help you Get Lucky with Customers

The Essential Elements of a Successful Ecommerce Website

What an SEO Agency Really Does and Why you Might Need One

Why You Need a Digital Marketing Plan

Why the Gross New Burger King Ad is Creating Such a Fuss

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