Online Marketing News Blog

May 20, 2020

Google Verification: Why Brands are Identifying Themselves

Over the past few years, there has been an influx of fake ads for things such as vaccines and businesses. Google’s latest attempt to try and get rid of these ads is to have advertisers verify themselves…

May 18, 2020

Web Design

The Top 4 Web Design Principles that Our Team Lives By

Although web design varies in all facets, there are several guiding principles that can be found throughout. That’s because there are certain tried-and-true methods that most web designers (like us) tend to follow. So, what exactly makes…

May 15, 2020

Digital Marketing

E-Commerce Marketing Drives Sales Even When Your Doors are Closed

Social distancing guidelines have suddenly changed Americans’ buying patterns, making e-commerce shops more essential than ever. In fact, digitally native retailers enjoyed a 15 percent jump in sales in the two-month period from February to April 2020,…

May 13, 2020

Email Marketing

4 Simple Email Newsletter Design Tips that Work Wonders

Email blasts help businesses reach audiences, while also nurturing leads and delighting existing customers. Even during a pandemic, many companies are using them to inform and update users and customers alike. However, email newsletter design isn’t common…

May 12, 2020

The Ultimate Guide to Snapchat Marketing During COVID-19

Snapchat, a popular app with 186 million active users, has become a great place for marketers to go to reach a younger audience. On this social media app the audience has the capabilities to share photos, text…

May 8, 2020

Search Engine Optimization

How SEO Experts can Help Businesses in Times of Crisis

Since many companies and stores have been temporarily forced to close, business as a whole is struggling. Even for the companies that are open, people aren’t going out, so they’re not spending as much, and sales are…

May 6, 2020

Digital Marketing

Take a Page from Google’s COVID-19 Marketing Strategy Playbook

The coronavirus pandemic has changed everything in the business world, including best practices for digital marketing strategy. If you want to stay ahead of the competition at this critical moment, learn a thing or two from Google’s…

May 4, 2020

The Best Video Conferencing Apps to Use while Employees are WFH

Since all non-essential employees are working from home, having a reliable video conferencing app is more important than ever. For many companies, being able to meet is vital for conducting normal day-to-day business. A reliable video conferencing…

April 27, 2020

Why Social Media Advertising is More Essential than Ever

Since everyone is currently self-quarantining, social media is booming. In fact, people are using it to connect more than ever before. This also presents the perfect opportunity for brands to advertise to their target audience. Here is…

April 22, 2020

General,

LinkedIn Ads Launches Conversion Ads

In an effort to increase engagement and action in Message Ads, previously known as Sponsored InMails, LinkedIn has created a new “Conversion Ads” option. This type of social advertisement enables you to add clickable CTAs in the…

The Top 4 Web Design Principles that Our Team Lives By

E-Commerce Marketing Drives Sales Even When Your Doors are Closed

4 Simple Email Newsletter Design Tips that Work Wonders

How SEO Experts can Help Businesses in Times of Crisis

Take a Page from Google’s COVID-19 Marketing Strategy Playbook

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