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If You Watch One Video All Day, it Better be Wolf of Buzzfeed
As an agency that values social media and all of its virality, as soon as we saw The Wolf of Buzzfeed, we knew it needed to be shared. via YouTube (more…)
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Stop Social Media Marketing from Ruining Everything
An epidemic has swept across this country, affecting millions, and it may have affected you too… you may just not know it yet. Medical experts have worried about swine flu, bird flu, and pretty much every other…
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More Social Marketing Tools to Propel Your Company into 2014
Last time, we talked about how tools get phased out over time and are replaced by more efficient products. Better tools, however, do not necessarily result in better craft. It takes time, training, and a lot of…
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Social Media Marketing Tools to Propel Your Company into 2014
Stone tools and hand drills aren’t quite what they used to be. Sure, the Neolithic man may have found them to be cutting edge, but go into your local Home Depot or Lowes and ask for a…
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Bloggers: the Experts of the (Search Engine) Matrix
Some days it’s difficult not to feel like Alice, tumbling down the rabbit hole. You have just recently launched your company’s first webpage. It may not be the most beautiful site in the world, but it’s a…
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Develop a Content Marketing Strategy of Biblical Proportions
Biblical stories are making a comeback in Hollywood this year with the release of Noah later this month and Exodus this coming December. These powerful narratives have resonated with audiences since their telling approximately 2500 years ago…
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The Recipe for a Killer Content Marketing Strategy
A common misconception held by business owners is that all of the money that you invest in your marketing efforts should offer a direct return on investment (ROI). The problem here is that this methodology is somewhat…
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Touring Grind NYC #ThroughGlass
Shared workspaces are all the rage in big cities around the world. They’re a genius idea, providing endless opportunities for professionals in virtually every industry. For starters, having to pay rent in a city like Manhattan, where…
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How Data Mining Helps to Gather Business Intelligence
From 1848-1855, close to 300,000 gold-seekers invaded California in search of glory. Many missed their opportunity, but some miners managed to make a fortune during the California Gold Rush. Big data analytics could be gold for small…
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Creating a Social Media Content Strategy that Speaks to Consumers
Content marketing has become the here-and-now of the marketing world in order to better engage and interact with consumers. But what exactly is it? “Content marketing is a marketing technique of creating and distributing relevant and valuable…
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