Online Marketing News Blog

May 8, 2014

How I Met Your…Buyer Personas? A HIMYM Spin on Content Marketing

One of the most important steps in modern marketing is constructing buyer personas — fictional characters that represent your ideal customers. It’s likely that your product or service would be useful to a wide variety of clientele,…

How a Small Coffee Company Totally Owned a Reddit Promo

May 6, 2014

Content Marketing, Digital Marketing, Industry,

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How a Small Coffee Company Totally Owned a Reddit Promo

Social media has had a profound impact on the marketing industry at large. We look to big name companies and their hugely successful social media campaigns, like Oreo’s viral masterpiece “Dunk in the Dark,” but how do…

Fat Guy Takes LI: Getting Healthy with Nutrish Mish!

May 1, 2014

Industry

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Fat Guy Takes LI: Getting Healthy with Nutrish Mish!

Even though it only just started warming up outside, bikini season will be here before we know it. After the unbearably cold winter we’ve had, battling winter vortex storm after storm, we might’ve packed on a few…

Can a Last Second LinkedIn Mobile Push Save the Network's Future? @FatGuyMedia

April 30, 2014

Industry, LinkedIn

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Can a Last Second LinkedIn Mobile Push Save the Network’s Future?

LinkedIn is in danger, and they know it. Like an angry badger backed into a corner, the professional social network has lashed out with a revamped mobile push that has seen the platform grow from 277 million…

Facebook Paper: How App Developers can learn from Mars One | Photo via facebook.com/paper

April 24, 2014

Content Marketing, Facebook

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Facebook Paper: How App Developers Can Learn from Mars One

Paper was supposed to be Facebook’s saving grace. Instead, it has potentially become the latest catastrophe in a long line of failed Facebook products. According to Mashable, Paper dropped out of the top 1,500 free iOS apps…

April 22, 2014

Facebook,

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Facebook’s Nearby Friends Takes Cyber-Stalking to a New Level

Facebook just got a whole lot creepier. Last Thursday, the social media giant announced Nearby Friends, a new software package (built into Facebook’s mobile app) that will allow you to see where your friends are up to…

Social Media Lessons That Peter Pan Taught Me | @FatGuyMedia

April 18, 2014

Content Marketing, , Twitter

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5 Social Media Lessons I Learned from Peter Pan

Disney has taught us a whole slew of social media lessons since we were kids. But they taught us more than to believe in ourselves, to help each other, and to wish upon stars—they planted the seeds…

April 16, 2014

Content Marketing, Facebook, , Twitter

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3 Ways to Make Sure you are Promoting your Blog

It’s not what you say that’s most important, it’s how you say it. Last night, my sister was explaining this “great idea” she had for my birthday party to her boyfriend. After about a minute, he cut…

April 11, 2014

Content Marketing

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5 Blogging Tips to Wow the World with Killer Content

Whether it’s a small child whaling golf balls, a drunk mayor, or a college kid dancing in his desk chair to a Romanian techno-beat, people love viral videos. If they didn’t, well, then they probably wouldn’t go…

April 10, 2014

Announcements, Content Marketing, , Twitter

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Tips to Best Use the Twitter Redesign to Your Brand’s Advantage

Twitter has changed, folks! Well… the design has changed, at least. But that’s huge, and the added features could open up different (and potentially more effective) ways for brands to engage with their followers. So with that,…

How I Met Your…Buyer Personas? A HIMYM Spin on Content Marketing

Fat Guy Takes LI: Getting Healthy with Nutrish Mish!

Can a Last Second LinkedIn Mobile Push Save the Network’s Future?

Facebook Paper: How App Developers Can Learn from Mars One

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