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Online Lead Management
February 13, 2015
Inbound Marketing, Lead Generation
No Comments

Reel ‘Em In: Online Lead Management

If you’ve ever gone fishing you know that you need more than just a standard rod and lure to catch something worth your time. Oh, and a little bit of skill never hurt either. Without the proper…
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Target Audience
February 10, 2015
Content Marketing, General, Inbound Marketing
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Bait the Hook: Attracting Your Target Audience

After accessing the needs and wants of an industry or marketplace, you have created a product to satisfy them.  Now, it is time to create a promotional plan which allows your advertising budget to be spent accordingly…
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Inbound Marketing Long Island
February 9, 2015
Blogging, General, Inbound Marketing, Social Media
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Inbound Marketing Long Island Hotel Fills Vacancies

Long Island is a destination hot spot. There’s plenty of things to do during every season and it’s only a short drive from New York City. So that means there’s plenty of hotels on Long Island. In…
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You Should Update Your Website
February 6, 2015
Content Marketing, General, Inbound Marketing, Industry, Search Engine Optimization
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Update Your Website Content to Drive Traffic

In today’s high-speed, wired world, businesses have embraced websites as an effective promotional tool to reach their customer base. There’s a good chance your company has a website, too. But, is it enough to simply have a…
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What You Need to Know Before You Start a Business Blog
February 5, 2015
Content Marketing
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How to Start a Business Blog and Boost Your Website from Worst to First

It’s no secret that having a website is an essential asset for any Long Island small business. What some business owners may not know is what is behind the success of a websites page rank on Google: a blog. Blogs…
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Winter Storm Juno
January 26, 2015
General
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Winter Storm Juno Jolts Long Island

The first sign of trouble brewing on Long Island was the empty store shelves in Walmarts, Key Foods and King Kullens on Sunday. Milk, eggs and bread were left in scant supply. By this morning, gas stations…
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google plus for business
January 23, 2015
Google, Social Media
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Using Google Plus for Business

Often overlooked due to its smaller audience reach compared to competitors such as Facebook, using Google Plus for business is a tool that you should not yet be ready to eliminate. Quicksprout tells us that over 150…
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Inbound Marketing
January 20, 2015
Digital Marketing, General, Inbound Marketing
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Inbound Marketing on Long Island

These days, everyone looks to the Internet to find answers. So why wouldn’t you want your company to be the best answer? Inbound Marketing is a customer-centric method of attracting visitors to your website. Inbound Marketing on…
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linkedin for business
January 16, 2015
LinkedIn, Social Media
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Using LinkedIn for Business Marketing

Against common stereotypes, LinkedIn is not only for the young adult looking to step into the job market or the already established professional looking for a career switch. LinkedIn for business is becoming one of the most…
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social media marketing
January 9, 2015
Facebook, Instagram, LinkedIn, Social Media, Twitter
No Comments

What we learned about Social Media Marketing in 2014

Like many good things, finding the tools and channels to run your perfect social media marketing campaign is a trial and error process. In a world of constantly evolving technology, new apps and programs are released daily.…
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