HubSpot Sales Enablement Tools Automate the Sales Funnel

It’s no secret that the sales game has changed in recent years. Increasingly, sales professionals are relying on online tools, like HubSpot Sales Enablement software, to help them close deals. [...]

Facebook News Feed Change may Force Brands to Pay-for-Play

After becoming the world’s largest publisher, Facebook is shifting gears again to refocus on its roots. The social network has now pledged to place a priority on content from friends and family [...]

What is a Brand Ambassador, and what are its Benefits?

Maker’s Mark, a Kentucky distiller of bourbon whiskey, commands a premium price because of its reputation for producing quality spirits. The brand gained this standing, in part, through a type of [...]

Why Responsive Web Design must include Mobile Optimization

Every business owner should recognize that we now live in a mobile-first world. Desktop internet usage now trails mobile use. As a result, web designers have been forced to adapt their practices. [...]

Social Media Giants Fight Fake News with Trust Project

With the amount of content posted online at a record high, readers are increasingly forced to question what is real and what is not. But with today’s fast-moving social media, it’s always easy to [...]

Twitter Promote Mode makes Branding Affordable and Easy

Twitter Promote Mode, an automated, affordable way to reach new followers and larger audiences, was recently made available to American businesses and individuals. You can also use it to view [...]

The 7 Best Marketing Campaigns of 2017

From social media to video, the best marketing campaigns of 2017 found creative ways to engage consumers and raise brand awareness. Whether they piggybacked on current events or catered to hungry [...]

Twitter News for your Business: Multi-Tweet ‘Threads’ Launched

Twitter is launching “Threads,” a new feature that gives its users the option to stitch together tweets to tell a longer story than previously possible, the social media giant announced this [...]