A competitive analysis helps you identify your competitors, evaluate their strategies and determine their strengths and weaknesses. This easy-to-use formula is an effective way to improve your [...]
Within the past few years, podcasts have become a universally popular content medium for those interested in a wide variety of categories. They usually come in weekly installments and can be [...]
The biggest mistake you can make in Facebook marketing is talking at your audience. Instead, encourage followers to participate in an ongoing conversation. It’s a strategy that is guaranteed to [...]
If you have never done it before, marketing can be intimidating. With terms like “optimization” and “target audience,” it’s easy to think marketing is too complex for a new business. In fact, [...]
You no longer have to travel to find great marketing help. A Long Island marketing agency can do it all from a location not far from your front door.
One of the challenges of creating a solid marketing strategy is choosing the right objectives for your team to pursue. It may be difficult to pinpoint an exact endpoint for a project if you are [...]
After Apple’s Siri and Amazon’s Alexa brought artificial intelligence to the masses, marketers are beginning to use machine learning to enhance everything from email marketing to customer service.