If you own or work for a small business, it’s important that you market your brand and products as a way to attract leads and boost sales. Typically, small businesses have been using social media [...]
Nowadays, it’s not enough for a company to rely solely on their products or services to produce sales. Consumers, specifically millenials, are starting to pay close attention to the ways that [...]
If you’re actively marketing your company across multiple platforms, it can sometimes be difficult to stay consistent with all of your messaging and visuals. It’s essential that no matter what [...]
Influencer marketing involves putting your product or service in the hands of an industry thought leader or popular personality in an attempt to boost your social proof. Companies use these [...]
So far, 2017 has seen its fair share of popular advertising campaigns. From comedians ruminating on realness inside a burrito to a modern day re-creation of an iconic ‘80s film, several of these [...]
Most people use the terms font and typeface interchangeably, but (as your friendly neighborhood graphic designer will tell you) these words are not synonymous.