Boost Your Conversion Rates with these 3 Copywriting Tips

 In Business, Content Marketing, General, Inbound Marketing

This week we’ve focused mostly on conversions and how you can boost your conversion rates through the use of landing pages and a web redesign. But we still haven’t covered what may be your most important conversion asset; your blog. This written content is designed to inform and educate your audience while simultaneously trying to convince them to subscribe to your newsletter, schedule a consultation or buy a product off your site. It’s a lot for one person to do, especially when you’re already busy trying to manage your business. Hiring an agency to write your blogs can mitigate that problem. While it may seem like a heavy investment initially, hiring a well-qualified web agency can help boost your conversion rates and sales. Listed below are a few ways in which we will help boost your conversion rate, through the use of a blog, and potentially boost your sales. Let’s take a look!

1. Sharing on Social Media

Here at Fat Guy Media, we specialize in more than just web design. We also manage quite a few of our clients’ social media accounts. That means when we write the blog we can make sure that people will read it (by getting more people to like you on Facebook, follow you on Twitter, etc.), increase traffic to your site and thereby boost conversions. And for those people who have not yet ‘liked’ you on Facebook we can boost your posts (i.e. get them noticed by people who don’t follow you) or feature them on Twitter.

2. Subscribe Button

If you’re thinking about doing a web redesign we’ll be able to put a little subscribe button by your company’s blogs which should get even more people reading the content on your web page. Getting a web page designed can be a lengthy process but, with enough care, can significantly boost your readership and conversions.

3. Quality, Original Content

Google’s algorithms have been designed to favor sites that provide quality information and that experience quite a bit of traffic. Our professional copywriters will work with you to put out content that is relevant to your customers, keeps up with current industry trends and will increase your visibility. If you have any further questions about blogs or a website redesign please feel free to give us a call at 516-535-5353 or e-mail us at info@fatguymedia.com. We look forward to hearing from you!

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